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People

Executive's Interview

Interview

How you Play leads to ultimate success!

Mid-Career | Founder/Director, Executive Officer, and Division Manager

IT Consultant

Appan Kubendran

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Why Joined VE-TRI (as Founder & Director)

I began VE-TRI with a strong belief that Japan and India could create new value together through technology, trust, and teamwork. Rather than simply building a company, my intention was to create an ecosystem — a place where people can grow, innovate, and contribute to society.


My motivation to “join” VE-TRI as a board member stems from the same founding spirit: to build a company that delivers long-term value, supports communities, and opens global opportunities for future generations.

Workplace Environment

VE-TRI is a unique environment where professionalism and warmth coexist.
We respect Japanese discipline, quality, and responsibility, while embracing Indian creativity, speed, and flexibility.


This cross-cultural balance creates a workplace where members feel supported, valued, and motivated to take on new challenges. Transparency, teamwork, and open communication are the foundations of our culture.

My Role & Responsibilities

As a Founder and Director, my primary responsibilities include:

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  • Corporate governance and overall management

  • Finance, budgeting, and strategic planning

  • Japan–India business coordination

  • Supporting IT project directions (Salesforce, SAP, .NET, AI, mobile products)

  • Trade business planning (coir, food, export support)

  • Strengthening partnerships and market expansion

  • Creating systems, policies, and a strong organizational foundation

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My goal is to ensure that VE-TRI and HISSYO both operate with stability, reliability, and long-term growth capabilities.

Future Vision

  • Expand IT consulting and engineering capabilities

  • Build a strong Japan–India innovation hub

  • Create sustainable job opportunities in rural towns

  • Develop global-quality products from our own teams

  • Strengthen trade channels supporting farmers and local industries

  • Become a trusted long-term partner for Japanese enterprises

Ultimately, I want our organization to be a place where people grow in both skill and character — a company that creates success, values humanity, and contributes positively to society.

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